CHARLOTTE DESIGN

We, Charlotte Design, are website design consultants, committed to develop the existing websites, who are not thriving well in the realm of World Wide Web. When approached by our clients for helping them to elevate their performance level, we first investigate into the root cause of their non-performance problem. In almost all cases, we find the most common causes are – that their website was a) poorly designed, 2) content not crisp enough, in detailing their tasks and c) poor choice of a web design developer, who was not able to deliver the goods.

In order to improve the performance of our clients, we, Charlotte Design, set right their website starting from their bottom line deficiencies:
 Good Design – We don’t compromise on the visibility of the website design. We take special care to ensure that they are highly professional and convey what the website is all about. A glance at the design should convey the objectives of the website to the visitor.
 Home page – When we redesign the home page of the client, we ensure that it portrays all what the site is about, to the visitors, who are automatically tempted to click through the remaining pages of the site.
 Value – We are focused on a solution to our clients’ problems and meeting their needs. A mission statement of the website, though highly relevant is superfluous and redundant in a website.
 Navigation- We explain to our clients that their websites are not a place to play hide and seek games with their potential customers. They should be user-friendly and the pages easily navigable by them.
 Flash – Optimum – We want our clients to keep in mind their potential customers viewing their site on cell phone or PDA. Flashes are slow to download and extremely vexing in case they are searching for some specific information. In case one potential customer is dissatisfied, he is likely to broadcast wrong messages to his friends and acquaintances, detrimental to our client’s cause.
 Contact Details – We explain to our clients that contact details like the phone number is essential and has to be displayed in the site’s home page. The importance of this cannot be underestimated. Many businesses have remained undeveloped due to this single factor.
 Content – This is the most vital perquisite for drawing visitors to our clients’ website. A well written, keyword-rich content acts as a magnet in drawing visitors. Content should be rich enough both for search engines and human beings.
In a nutshell, we, Charlotte Design, are giving yeomen service in rejuvenating existing lifeless websites.